MEET YOUR FACULTY

ELISE KOVA is a USA Today bestselling author of the AIR AWAKENS and A DEAL WITH THE ELF KING series who has published both indie and traditionally. She enjoys telling stories of fantasy worlds filled with magic and deep emotions. She lives in Florida and, when not writing, can be found playing video games, drawing, chatting with readers on social media, or daydreaming about her next story.

COURSE DESCRIPTION

In Profiting Off Passion: Blending Business and Craft to Build Your Author Career, students explore how to turn their passion for writing into a career, by merging strong writing craft with business sense to create a foundation for long-term success.

The course focuses on conceptualizing novels with an understanding of business, industry, and audience to ensure development of a sellable idea. Craft lessons in this course will hone the execution of a commercially robust idea, hook readers, and convert them to long-term fans. Then, students will examine how to get their book to market – through indie vs traditional publishing, building habits for success, and considering their author backlist as the building blocks of a long-term career.

At the end of this course students will have a solid framework for developing ideas they love, while also understanding how to best position themselves in the author market.


COURSE LAYOUT

This course includes three learning modules. Each module is broken into three individual lessons that include video lectures as well as assignments, exercises, and opportunities for self-reflection. Modules are designed to be completed in sequential order as each lesson builds on top of the previous one. Library courses also include recordings from the Live Q&A sessions with the author completed during the live course.

Curriculum


  Welcome & Course Guide
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  Module One: Planning a Novel that Will Sell
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  Module Two: Hooking Readers through Writing
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  Module Three: Structuring Long-Term Writing Success
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Tuition

Featured Products

Round out your craft with our other courses! We will see you in class!

FANTASY LIBRARY // On Muses, Myths, and Legends: Storytelling From Start to Finish With Roshani Chokshi

In The Muse, the Myth, the Legend: Storytelling from Start to Finish, students will reawaken their sense of wonder to find inspiration in the world around them. Together we will explore the gaps and fissures in myth and fairytale to equip students with critical tools to find access points for retellings, new perspectives, and fresh angles. Students will be able to test the strength of their story ideas, and see it through from start to finish. Roshani guides students through craft foundations such as how to build stories around emotional anchors and how to pay homage to history while still engaging with the audience and, most importantly, honoring our intentions as authors. Though rooted in myth, fairytale, and fantastical elements, these tools and techniques can apply to works of any genre.

The Writers Conservatory

The Writers Conservatory

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CORE LIBRARY // Intentional Craft: Writing Outside Your Lived Experience with Ayana Gray

New York Times bestselling author Ayana Gray guides students through approaching their writing craft with respect, responsibility, and accountability at every stage of the process. Intentional Craft: Writing Outside Your Lived Experience will inspire you to create interesting, diverse stories by teaching students the importance and skill of crafting characters outside your own lived experiences. Storytellers have the unique power to open doors and build bridges when they write stories that are inclusive and encompass more than one community. In this foundational course, Ayana addresses how to respectfully and responsibly write characters of different races, ethnicities, gender identities and expressions, sexual orientations, disabilities, and neurodiversities. From her own experiences and research, Ayana includes best practices, dos and don’ts, as well as practical ways to avoid stereotypes when venturing out into new territory.

The Writers Conservatory

The Writers Conservatory

$125

BUSINESS LIBRARY // The Business of Books: Demystifying Promotion in Traditional Publishing With Cassie Malmo

Marketing. Sales. Publicity. These three departments are crucial to a book’s success and reception. Join me and together we’ll build a strong foundation and understanding of what these departments do. I will guide you as we explore what you, the author, can do both before a book deal and after to build and grow your author brand, promote your book’s release, and be a strong partner in the publishing process.

The Writers Conservatory

The Writers Conservatory

$125